I criticized the full-page "apology" ad that General Motors ran in December 2008 following the fiasco of the three car maker chiefs taking three private jets to appear before Congress to ask for bail-out money. I suggested that the "apology" was nothing of the sort. Further, I said that the failure of Rick Wagoner to issue an effective apology with appropriate restitution would lead to his resgination.
That resignation was announced today.
I predict he will issue a statement of apology. I don't have high hopes that it will be effective, but I'm willing to be proved wrong. In my guest blog I suggested apology language Wagoner could consider.
I'm not suggesting that even a perfect apology could have saved Wagoner's job. But it would have made his departure much more an act of integrity instead of an act of desperation.
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